What do you do when you have a great business and product, but nobody knows about it? For Bivouac, the answer was a modern logo & identity designed to attract customers to the brand and their products. Bivouac Coffee is a micro coffee roaster based in the mountains of Evergreen Colorado. Bivouac exclusively roasts environmentally friendly, naturally processed coffees, from adventurous origins around the world. The goal of this project was to create a recognizable logo & identity for Bivouac. A logo & identity that represents; where they are based and that they are environmentally friendly.